Online Master of Business Administration in General Management

The Online Master of Business Administration in General Management is specifically tailored for ambitious professionals holding a first non-business academic degree in fields such as engineering, law, medicine, the humanities, or natural sciences who aspire to take on senior management positions or establish their own businesses. This state-recognized and accredited postgraduate program bridges technical or specialized domain knowledge with comprehensive corporate administration and executive leadership capabilities. Participants cultivate the strategic perspective, analytical decision-making skills, and organizational insight required to guide cross-functional teams and steer modern enterprises through dynamic economic environments.

The academic curriculum covers essential business management disciplines while providing targeted specialization opportunities. Foundational coursework addresses strategic management, corporate finance, accounting and managerial controlling, empirical research methods, project and process management, human resources, organizational design, change management, and sustainability. To align the degree with individual career objectives, students select from twelve distinct specialization tracks such as Digital Business Management, Engineering Management, Finance Management, International Business, Marketing and Sales, or Business Psychology, culminating in an applied master's thesis and an online colloquium.

Delivered completely via a digital learning platform, the program requires zero mandatory in-person attendance, ensuring absolute temporal and geographic flexibility for working professionals. Students engage with interactive online seminars held during evening hours, access recorded lectures on demand, utilize extensive digital libraries containing more than one hundred thousand e-books, and sit for all assessments, including online exams, term papers, and case studies, entirely from home. With flexible study variants spanning twelve to twenty-four months and complimentary extension options, participants advance their managerial careers without interrupting their professional trajectory.

Admission requires a completed first non-business higher education degree totaling at least 180 ECTS credits alongside a minimum of one to three years of relevant professional experience depending on the chosen track. Applicants must demonstrate English proficiency equivalent to Cambridge Certificate level B2, which can be verified through standard certification or an internal assessment. Prospective students can submit their application online through the university portal at any time to begin their studies immediately without fixed semester intake dates.